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London Metropolitan University

London Metropolitan University

London Metropolitan University

In 2015 we worked with the University communications department to refresh the brand. Keen to have a fresh start, the University had even considered dropping the word ‘metropolitan’ from the name. Rather than being discarded we felt the word was hugely powerful and positive, and these positives should be accentuated. We integrated this concept into the ongoing marketing approach.

 

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 ' We’re really proud of what we’ve achieved together with Turnbull Grey: an elegant, time-hardy, professional visual identity .'  Alan Ward, Deputy Head of Marketing, London Metropolitan University

'We’re really proud of what we’ve achieved together with Turnbull Grey: an elegant, time-hardy, professional visual identity.'

Alan Ward, Deputy Head of Marketing,
London Metropolitan University

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Alumni Hero Campaign

Alumni Hero Campaign

The London Met Heroes campaign sought to raise awareness amongst staff, current and prospective students about the diverse and inspirational alumni. We did this with an internal poster and banner campaign. The banners are in constant demand from staff members, who use them at events (both internal and external) and share pride in the graduates success stories. Photography by Steve Blunt.

 ' Getting the right message to the right people is the constant challenge of marketing and communications departments. Turnbull Grey have helped us with the design of materials for our London Met Heroes campaign and other internal communications campaigns. The concept and design that Turnbull Grey came up with did an excellent job of getting the message across .'  Alan Ward, Deputy Head of Marketing London Metropolitan University

'Getting the right message to the right people is the constant challenge of marketing and communications departments. Turnbull Grey have helped us with the design of materials for our London Met Heroes campaign and other internal communications campaigns. The concept and design that Turnbull Grey came up with did an excellent job of getting the message across.'

Alan Ward, Deputy Head of Marketing
London Metropolitan University

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Metropolis Student Magazine

Metropolis Student Magazine


The previous newsletter design was dry and felt quite corporate so we gave it more of a magazine feel, including feature editorials and a dedicated news page. The design is now in-line with the University brand and has a fresh, contemporary feel for the student audience. We transformed what was an unengaging newsletter into a dynamic lifestyle magazine reflecting the student experience.

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